Showing posts with label FORBA Small Smiles Entering Orthodontics. Show all posts
Showing posts with label FORBA Small Smiles Entering Orthodontics. Show all posts

Friday, August 12, 2011

Orthodontic treatment increased nearly 50%. Why? Marketing?

From the Wall Street Journal- November 16, 2010
by  Nancy Keates at

The number of children 17 and younger getting orthodontic treatment has grown 46% over the past decade to 3.8 million in 2008,... figure available from the American Association of Orthodontists
The association doesn't break the number down further by age, but Lee W. Graber, the Association's president, estimates that in his own practice 15% to 20% of the 7- to 10-year-olds he sees get treatment.
"Fifteen years ago we rarely saw kids until they were teenagers," Dr. Graber says...
In the U.S., the shift to earlier treatment dates back to around 1990, the year the orthodontists association began encouraging the screening of 7-year-olds, with magazine ads and videos aimed at parents. Better diagnostic technology also has led to more early treatment. Increased insurance coverage has played a role, too...
[ Basically saying a market was created to rake in the dough?  Shocking! 
Question: Who created the market?  Answer: The American Association of Orthodontists. 
Question: Who convinced insurance companies to increase their coverage?  Answer: The AAO?  Question: How did they convince insurance companies to start picking up more of the tab? Answer: False or misleading information, junk science? 

Same questions to go out to Medicaid. ]

Thursday, October 30, 2008

Forba/Small Smiles Entering Orthodontics Market

Looks like just doing unnecessary dental work. abusing children for profit and fraudulently billing medicaid isn't enough for Small Smiles. They are now looking to venture into orthodontics.

See job listing for an orthodontist in MA.

If their orthodontic work is anything like their general dentistry work the children's teeth will go from perfectly aligned to completely screwed up.

If you are an Orthodontist applying for a job at Small Smiles I suggest you do your homework before even thinking about considering a job with this horrible company.